Real People. Real products. real results.
Since 1996, SUPER PEOPLE INC. has connected real people with real product experiences. Founded by casting director Sue Nelson, we’re your gateway to exciting projects and honest expression. We deliver Real People for some of the World’s Biggest Brands. We recruit, find, vet and deliver real people to create authentic, compelling multimedia campaigns, stories and content for your brand. We are your resource whether you have existing users you need us to find, or if you want us to put your product in the hands of new users.
Who We Are
Sue Nelson, one of the world’s top real-person casting directors, built SUPER PEOPLE INC. to find everyday individuals with something to say. Whether you have a product or you’ve got an opinion, you’re in the right place!
No catch. No gimmicks. We connect real people with real brands. You try the product, share your honest opinion, and your voice could be featured in advertising content like:
• Commercials • Product websites • Infomercials Social Media
Got an opinion? You're exactly who we’re looking for.
How It Works
Browse available projects
Apply for the project
We’ll contact you if you’re a match

JOIN OUR LIST
No catch. No gimmicks. We connect real people with real brands. You try the product, share your honest opinion, and your voice could be featured in advertising content like:
• Commercials • Product websites • Infomercials
Brands We've Worked With

















Ready to Become a Super Person?
NEED SUPER PEOPLE?
If you're a marketer or potential client, please click below to learn how we help brands find real voices.